Thanks to the Netflix hit 'K-Food Show - A Nation of Broth,' the world is now paying attention to Korea's rich soup culture. While spicy K-Food is famous, this show shines a light on the deep, savory world of bone broths that Koreans have cherished for centuries.
Among them, Seolleongtang is the soul food we most highly recommend to foreign visitors. It's a gentle, nourishing, and hearty ox-bone soup. Served with rice, thin noodles, and tender slices of beef in a milky broth, it's the perfect meal to start your day in Seoul.
This guide will introduce the must-visit Seolleongtang restaurants in Jongno and Gangnam, the two key tourist hubs where Seoul's tradition and modernity collide.
What Exactly is Seolleongtang?
Seolleongtang is a traditional Korean soup made by simmering ox bones (mainly leg bones) and brisket for hours, and sometimes even days, to create a rich, milky-white broth. It might look simple, but it’s a dish filled with time and devotion.
Taste: The broth itself is very mild and savory, not spicy at all. The key is to season it yourself at the table with salt, black pepper, and chopped scallions to suit your own taste.
Inside the Bowl: Typically, the bowl comes with rice and thin wheat noodles (somen) already added to the soup. It's topped with soft, thinly sliced beef brisket.
The Perfect Partner: When you order Seolleongtang, it is always served with Kkakdugi (diced radish kimchi) and Baechu-kimchi (napa cabbage kimchi). The refreshingly spicy and slightly sweet crunch of well-fermented Kkakdugi perfectly complements the rich, savory broth.
Discover a Century of Seolleongtang in Jongno, the Heart of Tradition
Jongno is the historical center of Seoul, home to royal palaces like Gyeongbokgung and Changdeokgung, as well as Insadong and Bukchon Hanok Village. Here, you can find legendary Seolleongtang restaurants, known as 'nopo' (old, long-running establishments), that have stood the test of time.
1. Imun Seolnongtang (이문설농탕) - The Oldest Legend in Seoul
Why: Opened in 1904, this is one of the oldest operating restaurants in all of Korea. (Note: its name is 'Seolnongtang,' a slightly older spelling, but it's the same dish.) Its history alone makes it worth a visit.
Taste: The broth here is noticeably clearer and lighter than at other places. You can taste the pure, profound flavor of the bone broth itself, without any heavy or overwhelming taste.
Tip: Featured multiple times in the Michelin Guide. It's the perfect spot for a fortifying breakfast before exploring Gyeongbokgung Palace or Insadong. (Near Jonggak Station)
2. Keunsot Seolleongtang (큰솥설렁탕) - A Hearty Bowl in the Middle of Insadong
Why: Located conveniently near the main street of Insadong, a must-visit area for tourists. It's your best choice when you want a genuine, high-quality bowl of Seolleongtang right in the middle of the action.
Taste: As its name ('Big Pot Seolleongtang') suggests, it's known for a rich broth and a generous amount of meat. The deep flavor makes it a favorite among locals as well.
Tip: It’s close to Anguk Station, making it easy to combine with a trip to Bukchon Hanok Village or Changdeokgung Palace.
3. Munhwa-ok (문화옥) - 70 Years of Rich Broth (Near City Hall/Euljiro)
Why: While technically in the Jung-gu district, it's right next to the Jongno tourist area that includes Deoksugung Palace, City Hall, and Myeongdong. This is a third-generation 'nopo' that opened in 1952.
Taste: Compared to Imun, the broth here is milkier and richer in style. The tenderly cooked brisket is particularly exceptional.
Tip: A great place to visit when touring Deoksugung Palace or shopping in Myeongdong. You'll see local office workers lining up for lunch here.
24-Hour Seolleongtang in Gangnam, the Center of Trend and Business
Gangnam symbolizes modern Seoul, a bustling district filled with K-Pop culture, glamorous shopping streets, and countless office buildings. In the heart of this fast-paced city, Seolleongtang restaurants serve as 24-hour oases, offering a reliable, comforting meal at any time.
1. Yeongdong Seolleongtang (영동설렁탕) - The 24/7 Gangnam Landmark
Why: Located near Sinsa Station, this 24-hour restaurant has been a beloved local institution for over 30 years.
Taste: It serves a classic style of Seolleongtang with a rich, milky broth that has a strong beefy flavor. The noodles and rice are already in the soup.
Tip: Its biggest advantage is that it's open 24/7. It's the perfect spot for a late-night meal after shopping on Garosu-gil or for an early breakfast.
2. Shinseon Seolnongtang (신선설농탕) - The Clean and Reliable Franchise Choice
Why: This is a popular franchise with branches in all of Gangnam's key areas, including near Gangnam Station and Yeoksam Station. It's a comfortable and clean option for tourists who might be hesitant to try an old, traditional restaurant.
Taste: The flavor is standardized to be savory and mild, making it enjoyable for everyone. They also offer variations, such as Seolleongtang with dumplings.
Tip: Highly recommended if you are trying Seolleongtang for the first time or prefer a modern and clean restaurant setting.
3. Oegojip Seolleongtang (외고집설렁탕) - A Premium, High-Quality Experience
Why: Located in Gangnam's Daechi-dong, this is a premium Seolleongtang restaurant that insists on using only top-grade Hanwoo (premium Korean beef).
Taste: The broth is exceptionally clear and clean, maximizing the natural umami of the beef without any gamey taste. Ordering the 'special' size ('Teuk', 특) allows you to truly appreciate the quality of their premium beef cuts.
Tip: Strongly recommended for the foodie traveler who wants to experience the highest quality Seolleongtang. (It's located near Samseong Station and the COEX Convention Center).
Q&A for Seolleongtang Beginners: How to Enjoy It Even More
Q: The soup tastes bland.
A: That's intentional! Seolleongtang is served unseasoned. Use the salt and pepper on your table to adjust it to your liking. Adding lots of fresh scallions is also key.
Q: How do I eat the Kkakdugi (radish kimchi)?
A: You can eat it as a side dish, but many Koreans love to add a spoonful or two of the Kkakdugi juice into their soup. It adds a refreshing, slightly spicy kick. Give it a try!
Q: Can I get more rice or noodles?
A: Absolutely. Most restaurants offer free refills of rice and noodles ('sari'). Just ask the staff and enjoy a hearty meal.
Complete Your Seoul Journey with a Bowl of Seolleongtang
As Netflix's 'A Nation of Broth' showed the world, Seolleongtang is more than just a soup. It's a bowl of comfort, a 'soul food' that captures the heart of Korean cuisine.
Whether you're tasting 100 years of history in traditional Jongno or feeling the 24-hour energy of glamorous Gangnam, a warm bowl of Seolleongtang will make your trip to Seoul even more memorable and delicious.
Which Seolleongtang restaurant do you want to visit first? Be sure to add this comforting and delicious meal to your Seoul itinerary!
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